Ritual Vitamins, founded in 2016, is a US-based vitamin company that provides a wide range of multivitamins for kids, teens, men, and women.
For the purpose of not looking at all of the products produced by Ritual, I’ve chosen to focus on the Ritual Essential 18+ Multivitamins, for men, whilst also taking a quick look at the women’s version too.
Ritual claims that the Essential 18+ Multivitamins will improve the overall state of health and wellbeing, whilst specifically supporting the immune system, heart health, and brain health.
The multivitamins are vegan, dairy-free, gluten-free, non-GMO, major-allergen-free, and filler-free.
The brand claims that all Ritual multivitamins, that are sold in capsules, are specifically formulated to have a delayed-release function, meaning the multivitamins are absorbed in the less sensitive areas of the gut.
I’m really keen to take a closer look at the Ritual vitamins, in particular, the Essential 18+ Multivitamins to see if these plant-based capsules can really make a change to health.
If you’re thinking of purchasing these multivitamins or you’re also intrigued to take a closer look, check out my full Ritual Vitamins review below.
Ritual Vitamins First Impressions
The Ritual website is modern, sleek, vibrant, and informative – everything you want a brand to be!
From the aesthetically pleasing visuals and color palette to the informative blog content and details about the brand, everything is well done, and I’m definitely impressed!
There’s such a wide range of multivitamins produced by Rituals, from kids and teens vitamins to men and women’s 18+ and 50+.
Each type of multivitamin is well presented, beautifully branded, and there’s a mass of informative content about each one.
I’m definitely looking forward to taking a closer look and seeing if it’s all as good as it seems on first impressions!
Similar supplements I have reviewed you may be interested in:
Background on Ritual
Ritual was founded in 2015 by Katerina Schneider. Whilst Schneider was pregnant, she found that prenatal vitamins on the market lacked proper transparency and even contained non-essential ingredients.
Therefore, with a team of scientists alongside her, headed by Dr. Luke Bucci, she founded Ritual.
Ritual now stocks a line of multivitamins for men, women, children, and teens.
Ritual Vitamins Benefits
Looking at the Ritual Essentials 18+ Multivitamins for Men, the brand claims that the vitamins will support heart health, promote better brain health, support normal muscle function, and support the immune system.
The brand does link certain vitamins and minerals within the capsules to these benefits, which is informative, especially for those that don’t have a lot of knowledge about nutrition.
For example, “Chelated Zinc, Vitamin A and Vitamin D3 help support normal immune function.”
Ritual Vitamins Ingredients
As we’re focusing on the Essential 18+ multivitamins, we will take a look at the Men’s Essential 18+ Multivitamin ingredients.
These multivitamins contain 10 traceable ingredients, and the amounts of each vitamin and mineral is shown on the product’s ingredients label, which shows transparency from the brand.
So, let’s take a look at the ingredients in the Essential 18+ Men’s Multivitamins.
- Vitamin A (as retinyl palmitate) – 180mcg RAE
- Vitamin D (as cholecalciferol1)
[from lichen (whole plant)] – 50mcg (2000 IU)
- Vitamin E
(as alpha tocopherol from mixed tocopherols2)[from Brassica napus (seed)] – 6.7mg
- Folate (as 6S-5-methyltetrahydrofolate[as Glucosamine Salt]3) – 200mcg DFE
- Vitamin B12 (as methylcobalamin) – 8mcg
- Magnesium (as dimagnesium malate) – 30mg
- Zinc (as zinc bisglycinate) – 2.4mg
- Boron (as calcium fructoborate) – 0.7mg
- Omega-3 Docosahexaenoic Acid [from Schizochytrium spp. (whole microalgae)] – 330mg
- Vitamin K (as Menaquinone-7) – 90mcg
- Other Ingredients – Beadlets (cellulose, NON-GMO corn zein), stomach acid-resistant vegan capsule (hypromellose, gellan gum), silica.
Here is the supplement facts label:
How does Ritual Vitamins Taste?
Ritual’s Vitamins are capsule supplements, therefore they don’t have a specific taste.
However, the tub that the vitamins are stored in has a mint tab in, meaning the capsules do have a minty essence.
Ritual doesn’t warn about any side effects with any of its multivitamins.
Obviously, we’re mainly focusing on the Essential 18+ vitamins for men and women, so I would suggest that if you are under the age of 18, anyone who is pregnant, breastfeeding, on medication, or anyone who has a medical condition should consult a medical professional before consumption.
However, if you are prenatal or postnatal, you could take a look at the brand’s prenatal and postnatal vitamins, and if you’re under 18 you could take a look at the brand’s vitamins for kids and teens.
Does Ritual Vitamins Work?
The amounts of all of the vitamins and minerals within Ritual Vitamins are shown, which is great – it shows transparency from the brand, which is incredibly important!
It’s always difficult to say if multivitamins will or will not work due to the fact that they are supposed to support the overall health of individuals and therefore rarely actually hit the 100% recommended dose of each vitamin or mineral.
Although the vitamin D in these multivitamins is only half that dose, it’s still a lot of vitamin D and may cause side effects such as nausea and weakness in certain individuals.
My second concern is the amount of vitamin B12 within the multivitamins (333% of the recommended dose).
Although there aren’t any serious side effects from taking this much, it just seems unnecessary that the brand has chosen to put such a high dose of vitamin B12 into the capsules.
My final concern about these multivitamins is the fact that the brand claims that the capsules have been specifically formulated to have a delayed release, meaning the formula is supposed to be absorbed in less sensitive areas of the gut.
There’s no scientific evidence that this is the case, and unless intense levels of testing have been done (of which there is no record), it’s very unlikely that the brand knows how the capsules will be digested once in the body.
Overall, the formula clearly contains a substantial dose of certain vitamins, but the unnecessary overdose of certain vitamins and the claim that the capsules have been specifically formulated to provide a ‘delayed response baffles me.
Some people might find these multivitamins effective, especially those with vitamin D or vitamin B12 deficiencies that will benefit from a large dose of these vitamins.
Why Greens Powdered are a better option
Heard of supergreens or greens powders before? These are a much potent version of multivitamins because not only do they contain all the vitamins and minerals found in multivitamins, but much more.
Many contain an abundance of superfoods, think Spirulina, Chlorella, and sometimes adaptogens (those herbs that help reduce stress and help you sleep!).
Check out my comparison of multivitamins vs greens powders.
Ritual Vitamins Reviews
The Ritual Men’s and Women’s Essential 18+ vitamins are available (although not at the time of writing this) on Amazon, and therefore we can take a look on there to see unbiased customer reviews.
However, there are only two reviews for the Men’s Essentials and therefore I’ll be taking a look at both the Men’s and Women’s reviews to get a balanced view of the product!
Let’s take a look at a selection of these reviews.
It definitely makes me feel more energetic and I have less muscle tension. 5-star reviewer
The vitamins smelled good, were easy to take, and have a very appealing look. However, they did cause a lot of burps like you get from taking fish oil and overall I didn’t perceive any notable change in my well-being from taking them. 4-star reviewer
I bought these directly from the website. I was so excited to try them but unfortunately all they did was trigger migraines for me. I also read about their ingredients. It’s all good advertising but they aren’t completely honest about how the ingredients are sourced. 1-star reviewer
Money-Back Guarantee / Returns Policy
Ritual offers a 30-day money-back guarantee.
Where to buy Ritual Vitamins?
Is It Worth The Price?
One tub of Ritual Vitamins Essential 18+ contains 60 capsules, which at a recommended daily dose of 2 capsules works out at 30 servings per tub.
One tub of Ritual Vitamins Essential 18+ costs $30, meaning the cost per serving works out at $1.00.
The brand also offers bundles, so if you purchase two tubs of different vitamins (for example a Men’s Essential 18+ and a Women’s Essential 18+), you save $10.
If you decided to choose to purchase a bundle, the cost per serving would reduce to $0.83.
I would say that the vitamins are worth this price for the essential nutrients they provide, even though I’m still wary about the brand claiming the capsules have a delayed release and the fact that certain vitamins in the formula are unnecessarily overdosed.
My Final Verdict
Although I was initially very impressed with Ritual, and I appreciate the transparency of the brand when it comes to providing fully disclosed labels and traceable ingredients, I’m not fully sold on these multivitamins.
Firstly, the benefits associated with the multivitamins aren’t very specific, and there aren’t many of them – you’d get much more benefits in a superfood powder, for example.
Secondly, the fact that the brand claims all of its capsules are specifically designed to have a delayed-release function but doesn’t have scientific evidence to back this up isn’t trustworthy.
Finally, the fact that some of the vitamins in the formula are unnecessarily overdosed is simply confusing.
Overall, I think if you really like these multivitamins and you think they will work for you, go for it.
However, I’d be much more inclined to choose a superfood powder to support my health and provide me with a much wider range of visible benefits.
LifeHacker Guy Greens Recommendation
Please give me a few moments to shamelessly introduce my brand, SuperGreen TONIK.
I have researched a lot (and I mean a lot) of super greens out there but was disappointed with most of the ones I tried.
In conjunction with some of the worlds leading nutrition experts, I developed a greens supplement that actually does what it promises to do. Full transparency, No hidden ingredients and certainly no BS.
None of the other brands offered that.
Its the best out there (of course I would say that about my own), but let me tell you why...
- No hidden ingredient amounts - we have full disclosure labelling, so you know EXACTLY whats inside
- Ingredient amounts that make a difference - we include the minimum effective amounts supported by research, and most of the time, MORE
- Ingredients that also boost mental clarity and shake off brain fog - making for a much more productive and happy lifestyle
After many months I finally got a greens formula that fuels my body and mind for the day ahead.
But please dont JUST take my word for it, make up your own decision by checking out my review. (I TRY BE AS UNBIASED AS POSSIBLE )